www.womai.com launched the South China branch on January 10, 2013. It marks that the website has completed its strategic penetration into the three core market areas of China and the distribution network, i.e., North China with the foothold in Beijng, East China with the foothold in Shanghai and South China with the foothold in Guangzhou.
As Mr. Dongfeng Zhang, Assistant President of COFCO Corporation, said, www.womai.com still needed to improve its product portfolio by analyzing the market situation and studying consumption habits of local customers, develop customization service to key accounts, and make sure of good operation by closely monitoring stock in and out and carrying out benchmarking management across the board.
The South China branch serves provinces of Guangdong, Guangxi, Fujian, Hunan, Sichuan, Hainan, Yunnan and Guizhou and the and the municipality of Chongqing. Customers will experience variety, convenience and timeliness.